The key difference between SEM and SEO is SEM focuses on paid ads to drive traffic, while SEO involves optimizing a website to increase organic search traffic. A higher ad Quality Score Gozque lead to better ad placements and lower CPC. Therefore, having a high ad Quality Score should https://fatallisto.com/story7387346/fascinaci%C3%B3n-acerca-de-marketing-engine-search-strategy